
Wellness / Retail
Hugs of Nature
For Hugs of Nature, I developed distinct, organic, approachable visuals that highlight the brand's natural, eco-conscious values — warm, sustainable assets built for a founder-led retail business.
I shot photography and video professionally, edited the deliverables to a commercial standard, and worked directly with the owner to teach her how to create and manage her own day-to-day content — so the brand could keep growing without relying on a studio for every post.
Natural soaps, candles and mindful products — handmade in the UK.
What I delivered
- Professional photography and video production
- Edited assets for web and social
- Hands-on content creation coaching for the founder
- Warm, organic visual direction across product and lifestyle